Author(s)

Bingxu Yan

Corresponding Author

Bingxu Yan

Abstract

In the context of new media, the thoughts of college students are more modernized and their demands for personal interests are strengthened, so they have higher demands for college education management. Confronting the problems in education management under the new media environment, colleges and universities should establish a perfect response mechanism to solve the problems in education management under the new media environment and provide high-quality education management services for college students. Therefore, this paper will conduct research on the management role, application status, management related problems and response mechanism for college students in the new media environment in order to improve the level of education management of colleges and university in the new media environment.

Keywords

New media; College and university students; Educational management; Response mechanism