Author(s)

Shuanghao Zhang

Corresponding Author

Shuanghao Zhang

Abstract

Through the public opinion monitoring platform to analyze the basic situation of ice and snow tourism in Jilin Province, pointed out that Jilin Province ice and snow tourism competitiveness is faced with the main problems and competitiveness improvement index system, and then to build Jilin Province ice and snow tourism competitiveness model, and finally give Jilin Province ice and snow tourism competitiveness improvement path, the development of ice and snow tourism in Jilin Province has a great reference.

Keywords

Public Opinion Monitoring; Jilin; Ice and Snow Tourism; Competitiveness