Author(s)

Nan Jing

Corresponding Author

Nan Jing

Abstract

The times are changing, and the consumption structure of economic society is changing. Faced with the complex market environment, the economic growth of all countries in the world has slowed down. Based on this, this paper proposes to improve people's livelihood as a guide to stimulate consumption potential research. First of all, this paper analyzes the necessary requirements of stimulating consumption potential from the role of consumption in stimulating economic growth and alleviating external pressure. Then we find the factors that restrict the release of consumption potential, and finally put forward the measures to stimulate consumption potential guided by improving people's livelihood, in order to provide reference for solving the relevant economic problems.

Keywords

consumption potential; improvement of people's livelihood; constraints; countermeasures