Corporation Financial, Investment History and the Resulting Changes——Bilibili Inc.,
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DOI: 10.38007/Proceedings.0001947
Author(s)
Osamu Nakahira and Changcheng Chen
Corresponding Author
Changcheng Chen
Abstract
Abstract: Online entertainment in China has over the years grown to immense size, with platform such as Huya, Douyin, etc. rising to the stage in just a span of a decade, in addition to a surge in userbase retention and average time spent due mainly to the COVID-19 pandemic. Bilibili, entered this seeding industry in its early years, was able to achieve success despite its early unprofitability thanks to its dedicated and rising community of Millennials and Gen-Z, becoming China’s largest online video sharing platform. This paper will go in depth of Bilibili’s overall development throughout the years and its financial history in various stages.
Keywords
Keywords: Corporation Finance, Bilibili, Investment