Author(s)

Rui Jiang, Miao Li

Corresponding Author

Rui Jiang

Abstract

In the face of the social status of rapid aging of the population and high mobility of the population, the image of migratory bird elderly constructed by the media must affect the public's cognition, emotion and behavior of this special elderly group, and also affect the formulation and implementation of relevant policies. Taking Hainan province as an example, this paper analyzes the media image of migratory bird elderly, and then takes this as a starting point to explore the cultural conflicts behind the remote pension in real life, and puts forward corresponding solutions, which is of typical significance for constructing a social environment suitable for remote pension and actively coping with the aging population.

Keywords

Migratory bird elderly; Media image; Remote pension; Cultural conflict; Aging