Author(s)

Wenya Zhu and Xiaopeng Chen

Corresponding Author

Xiaopeng Chen

Abstract

With the wave of rural revitalization and the development of electronic commerce, Qianjiang crayfish adopts the form of "Internet + crayfish" to promote the innovation and development of crayfish industry, but there are still some problems in the development of crayfish e-commerce, such as product standardization and product differentiation, so it is necessary to study the further integration of electronic commerce and rural economic industry. This paper analyzes the present situation of e-commerce of Qianjiang crayfish, and puts forward some suggestions to promote the development of Qianjiang crayfish ecommerce to a more perfect direction.

Keywords

Rural Revitalization; Qianjiang Crayfish; Electronic Commerce